Hi 21TENers!

Unless you’ve been under a rock, you’ve heard the fans of Life Shotz beating the vitamin D drum. Naturally we’re promoting our product and its awesome dose of vitamin D, but the more important message we are promoting is health. We are not alone. The science and health industry is championing the power of vitamin D.

Vitamin D continues to make headlines. Almost every week for the last two years I have received new articles, studies, and discoveries about the benefits of vitamin D, and the frequency of these articles seems to be picking up. Science is narrowing their focus. The importance of vitamin D is indisputable.

Recently CBS News reported on a study conducted by a team of English and Canadian scientists. The study discovered a detailed map of the molecular interactions between vitamin D and certain genes. This map shows extensive connections between vitamin D and genes associated with cancer and autoimmune disease.

“Genes involved in autoimmune disease and cancer were regulated by vitamin D,” the study’s author, Dr. Sreeram Ramagopalan of Oxford University, told WebMD.

Just today, Dr. Andrew Weil’s newsletter was on vitamin D and your immune system. His letter stressed the importance of supplementing with vitamin D daily, especially since our immune system cannot function efficiently without adequate vitamin D. If our defense system isn’t firing on all cylinders, we are at an increased risk for infection and sickness. Dr. Weil also addressed the fact that low levels of vitamin D have been associated with a higher than normal risk of chronic disease.

The bittersweet news for all Life Shotz devotees is that an estimated 70% of the U.S. population is deficient in vitamin D. The bitter part is knowing how poor the average diet is. The sweet part is knowing we have the answer. We have the perfect tool to naturally help people have the most extraordinary health.

Dr. Ramagopalan of Oxford University recommends 2,000 I.U. of vitamin D per day. That just so happens to be the exact amount we use in each serving of Life Shotz. We did our homework when we created Life Shotz. Now you can reap the benefits and share health with everyone. You don’t have to be able to tell a whopper story about how zowiewowiemumbojumbo fruit was discovered on a distant land. You simply can share stories and articles or turn on your evening news to hear about the power of vitamin D. Science just so happens to be on our side.

To your health,

Tom