Posts Tagged ‘life shotz’

The Home Stretch

by Rick Stambaugh on March 20, 2012

As I write this blog, March Madness for men’s and women’s basketball is all around us.

This got me thinking about some of the similarities between our Brand Builders and their efforts to win the cruise, in relation to what athletes are going through to win a basketball championship.

In a basketball season, every team starts the season at the same starting line with the same record. The art of the start is important— you can’t win the championship on opening day, but you can lose it if you don’t start.

The same is true for the Cruise Contest. On October 1, 2011 every Brand Builder started out on the same level, and at the same starting point. You couldn’t win the Cruise Contest on day 1, but starting strong and sustaining the course was imperative.

As with a basketball season, our contest period of 183 days results in a full range of highs, lows, thrills, disappointments, gut checks and incredible moments of victory along the way.

And now as the basketball season is coming to its finish line, in a few short days the Cruise Contest will also reach the finish line. Fortunately, unlike the Men’s and Women’s NCAA Tournament where there can only be one winner, there will be multiple winners of the Life Shotz Cruise!

Determine to finish just as strong as you started. For those of you who have already won the cruise, CONGRATULATIONS and it will be an experience of a lifetime – actually a “LIFESHOTZ LIFETIME.”

For those of you who are close enough to see the finish line, it’s important that you stay in it to win it and continue the course— you still have time to write your amazing success story! Put all of your energy, passion and determination into finishing this “season” up strong.

Push yourself to finish on top! You will be glad you did.

Make good things happen today!

Rick

Welcome to Caffeine Awareness Month!

by Tom Lunneborg on March 9, 2012

That alone must tell you something, when a commonly abused ingredient has its own awareness month!

Let’s take a look at some of the other awareness month topics:

  • Chronic Fatigue Syndrome Awareness month— fitting that it falls in March with Caffeine Awareness.
  • Alcohol Awareness Month— April
  • Arthritis Awareness Month—May

There are hundreds of different awareness topics.

So what does awareness mean in regards to these topics?

It’s meant to be an annual reminder to all of us. A reminder telling us to pay attention to our habits, safety, and overall knowledge of the topic.

Is caffeine bad? No. The overuse and abuse of caffeine is bad. Continued abuse might just make you celebrate Chronic Fatigue Syndrome Awareness Month.

What we all need to be aware of, is our level of daily caffeine use. A cup each morning to start your day? Great, no problem. Studies actually show that a mild dose of caffeine in the morning helps to fire up our neurons and get our brain’s activity level alert and ready.

Here is where awareness comes into play.

Do you find yourself needing more caffeine throughout the day, every day? Do you switch to soda or a caffeine juiced energy drink? Do you head back to the coffee shop in the afternoon for another hit? Do you find yourself craving a beverage that has caffeine?

Caffeine addiction is real. It’s a daily habit that grows slowly. It doesn’t start off with massive amounts of caffeine, because we don’t need a large amount.

Over time our body adjusts to the caffeine hit and we require more to get the same effect. Slowly our usage starts to increase until before we know it, we are constantly consuming caffeine throughout our day.

Caffeine is simply a band-aid for poor nutrition and lack of rest. Caffeine in the beginning will fake your body into feeling alert, energetic and ready for the day. In a pinch, it will pep you up but after continued use, it will drain you. Caffeine abuse can lead to anxiety, depression, difficulty sleeping, nausea, and restlessness. Once you are addicted, stopping caffeine use can cause drowsiness, headaches, irritability and nausea.

So how do you ease off that caffeine gas pedal if you are now aware of the abuse? Gradually reduce your intake over the next week. Each day reduce the amount of caffeinated products you consume AND nourish your body with Life Shotz, a good diet and 6-8 hours of sleep.

Life Shotz’s scientific blend of nutrients gives the body what it needs to produce natural energy. This is the energy that was meant to fuel us. If you partner Life Shotz with making smart eating choices and getting adequate rest, you’ll find you no longer even need caffeine. Frankly, you’ll find yourself unstoppable.

To your health,
Tom

Four Types of Retail Customers

by Rick Stambaugh on February 21, 2012

Relating the 10-Day Challenge to Different Customers

As business people we deal with many different personality types on a daily basis. As Brand Builders we also understand that each customer or prospect is unique. However, there does seem to be universal agreement regarding four basic personality types in the world of consumers, specific to retail. What motivates each one of these personalities is completely different when it comes to buying.

The Director – loves facts, benefits and reasons. They are the take-charge type and make their own decisions.

The Analytical – also loves facts and data. This type will visit the website, do their own research and have it neatly filed away. They love being asked their opinion (they consider it a compliment).

The Relater – wants to feel part of something. It’s personal for them and they take an ownership position in anything they do.

The Socializer – is outgoing, fun, loves to talk and make new friends. Relationships are paramount to this person. If they don’t like you, they will not do business with you. For them it is not “all” about the product; it is about the relationship. They look at the whole experience as a fun event in their life.

Historically the way drink companies have approached getting close to customers is to market their products by standing at the local grocery store and soliciting customers. They encourage people to sample their product as they walk by and then give them a coupon whether they want it or not. Hit it and hope. One taste – that’s it! With no consideration for the personality of the customer or the WIIFM (what’s in it for me) factor.

The 10-Day Challenge is a very powerful way to get close to your customer. By being prepared and using this approach you are in a better position to interact with each customer in the four basic personality types.

For the Director – this experience is exactly the way they want it. They are in control, they have the facts and will “feel” the benefits.

For the Analytical – they will be able to get their facts and data both from what you provide them and what they can get on their own from our website (and yes, they will be all over our website).

For the Relater – bottom line for them is they are included, they are making the decision and they are not being sold. They want to tell you about their experience so make sure they tell you about their results. The people in this group are wonderful customers to have and a sensational source of never-ending referrals.

For the Socializer – it’s about the relationship. Your fortune with this group is in the personalized follow up. You need to follow up – and follow up with enthusiasm!

As we know, in today’s world competing for people’s attention is not easy. The goal is to get someone’s attention and when we have it, the fact that we can KEEP it for 10 days is invaluable. With your customer on the 10-Day Challenge, you have that person’s undivided attention. Even if it is only for a moment while they are drinking Life Shotz – you still have their attention throughout the entire 10 days.

The 10-Day Challenge meets the customer on their terms, all you have to do is talk to them. All of these people have problems and quietly have goals – you have the solution and Life Shotz will deliver the results.

Now that you have their attention in regard to the product, you also have their attention about being a potential new Brand Builder. And as you are prepared to interact with them on a higher level, you are increasing your sales and your group drastically.

Set your goal: two new people a day on the 10-Day Challenge. Let’s continue transforming people’s lives one stick at a time.

Make good things happen today!
Rick

Proof

by Tom Lunneborg on February 7, 2012

What is better than a theory? Proof.

We have evolved into a “prove it to me” society. Information is readily available to all of us. If a story seems too good to be true we can quickly check it out. If a deal seems too good to be true, we can check that out too.

If we come across a great deal on a used car we can say “SHOW ME THE CARFAX” and we just might find out why it is such a great deal.

This instantaneous information has created a sea of skeptics. They may not be as easily sold now, without proof. However, with proof, their skepticism wanes.

In the fourth quarter of 2011, we invested in a series of human cell tests on Life Shotz along with five competitive nutritional supplements. We knew on paper that Life Shotz will dramatically improve the health of everyone who takes it.

This theory was also supported by the pouring in of testimonials from users who reported they were experiencing all the great effects that Life Shotz was designed to deliver. As great as Life Shotz is, it was still open to skeptics.

In came the test results. These were blinded tests. The scientists conducting the tests did not know what products were being tested. Life Shotz registered incredible scores on every test. The competitors scored extremely poorly, or not at all.

These human cell tests were a big investment, just like our NSF and BSCG certifications. They are all major notches in the belt of Life Shotz. Combining the new breakthrough in taste along with our new science, doors are beginning to open wider. We know 2012 will be an outstanding year for all of us.

Proof, we have it.

The full test results and explanation can be found here.

To Your Health,

Tom

Cruise with Life Shotz, They did it!

by Rick Stambaugh on January 13, 2012

Winter is the coldest season of the year, but not at Life Shotz! We’re turning up the heat – Caribbean style! We’ve got an awesome group of people going on THE cruise of the year. So take a moment, stop what you’re doing, and throw a mini umbrella in your glass of Life Shotz, because we’ve got some winners to toast!

Raise your glasses for:

Steve and Amy Machado (won two spots!)
Annette and Manual Machado (won two spots!)
Lisa Jimenez
Alison Lucio
Jennifer Reedy
Matthew Machado
Janine Avila

And, we’ve got to roll out the purple carpet for Steve and Amy Machado — they are currently the top point earners. Double toast!

If you’ve won a Life Shotz cruise before, you know what these awesome winners are in store for! If you haven’t, these cruises are incredible.

We’re talking private rooms and personal balconies where you can look out over the sunrise every morning.

We mean snorkeling, warm, sandy beaches, and some pretty tasty refreshments to celebrate with.

We mean the chance to really relax and let loose on a tropical Caribbean getaway.

But most of all? These cruises are an unforgettable memory of what happens when a group of amazing people come together to celebrate success, and they leave feeling closer than ever.

The contest runs through March 31st so there’s still plenty of time to earn your boarding pass!

There are several ways you can earn points. Check out the cruise page here.

Kick off your 2012 by winning and boarding the tropical cruise you deserve! We’re heading to Nassau, The Bahamas, St. Thomas, US Virgin Islands, San Juan, Puerto Rico, and Grand Turk. Not to mention we’re going to be visiting a few festive cantinas that won’t forget us anytime soon!

So let’s hear it for this incredible group of winners for building their business, sharing Life Shotz, and winning their seat on this cruise. They’re going to have an unforgettable experience of a lifetime basking in success.

And that’s what it’s all about, right? They knew they could do it, and they did it!

So, here’s to tropical drinks and the bluest of waters! Who else is going cruising? Let’s pack the house Life Shotz style!

Make good things happen today.
Rick